Perception of Diamond Carat Weight

Timothy B. writes: “I am looking to purchase a round brilliant diamond engagement ring. I want to get the Ferrari of Cut – either Brian Gavin Signature or Crafted by Infinity (is one better than the other – i like the Infinity “story” but is it just a sales gimmick ). I am also open to James Allen True […]

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Face Off: Brian Gavin Blue vs. Hearts & Arrows

“Hello Todd, I just got done reading your article for the 3rd time about a Brian Gavin Blue diamond you reviewed for a gentleman back in August. I am very enlightened by your analysis and have tried to since replicate your analytic skills in my search for my future fiancee’s (hopefully) engagement diamond. I have […]

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Vera Wang Wedding Bands for Men?

World renown fashion designer Vera Wang recently launched her “Love Collection” of bridal jewelry exclusively through Zales Jewelry Stores and for the most part I like the concept of the designs in terms of visual appeal.

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Does Size Matter?

Sometimes you just have to accept the fact that in a woman’s eyes, size does matter… sure, we can talk about the importance of Diamond Cut Quality, Visual Performance and Optical Precision and how these factors control how visually pleasing the diamond will be in terms of how much brilliance, dispersion and scintillation are being […]

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Diamond Earrings 101

So I’m on a quest to find a matched pair of ideal cut diamonds for an old client of Nice Ice and thought I’d share my thought process with you since the holidays are just around the corner and diamond earrings are always a popular gift. Today’s search brought me through the online diamond inventories […]

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Think Pink

Every woman wants her engagement ring to be special and unique, to that regard you might want to “think pink” and have the ring custom made in rose gold.  Rose gold is a rich and luxurious looking alternative to the traditional look of yellow and white gold jewelry.  The two rose gold engagement rings pictured […]

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Engaging Emotional Intelligence

Emotional Intelligence is widely recognized as the ability to solve emotionally based problems… therefore it kind of seems like a good place to begin an article about buying an engagement ring don’t you think? In the 25+ years that I’ve been in the diamond business, I’ve yet to meet a single person who is not working […]

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Diamond Review by Request: Brian Gavin Blue 0.77 carat, J, VS-1, Signature Ideal Cut Round

“Todd, Thanks for the ultra-informative website. As a geek and a doctor I crave knowledge and you certainly provide it. I would value your opinion on a diamond. My wife has her eye on a 18kt white gold mounting for a 6mm round. I’m looking at Brian Gavin Blue: BLAGS-104060183023, a 0.770 J VS1 Signature Blue round. I […]

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“Little Boy Blue” 1.016 H, VS-2

Little Boy Blue seemed like the perfect name for this handsome puppy because of the medium blue fluorescence which is a strong indicator of his brilliant personality! As a diamond buyer, I’ve always selected diamonds for myself which exhibit medium to strong blue fluorescence because I love the slight edge that fluorescence gives a stone […]

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Learn About Diamonds Before You Buy!

25+ years of Diamond Buying Knowledge Shared FREE I’m Todd Gray and I’ve been actively involved in the diamond industry since 1985.  During that time I’ve owned and operated a brick and mortar jewelry store and was employed as the primary diamond buyer for Nice Ice, Inc. which is recognized as one of the pioneers […]

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